Helping good businesses survive bad platforms is kind of my thing

But my mission is bigger than marketing...

I went into recovery in 2016 after years locked into a party lifestyle I could not logic, hustle, or self-discipline my way out of. The resources in my community helped me get out of that prison, and I do not take that lightly.

That is why I donate a percentage of my revenue to the Canadian Mental Health Association.

Because whether I am helping a founder weather Meta chaos, or supporting people who need access to mental health resources, the throughline is the same: good people deserve the support they need to stay standing.

Now you’re ready for someone who can take the marketing out of your head and turn it into a clearer growth system! 

You’re DONE being the only person who knows what needs to happen next. 

Don't worry you're in the right place!

While other newbie marketers are obsessing over vanity metrics, I'm busy creating your unique customer-centric funnel strategy that gets consistent, profitable results.

My clients stick with me because of so much more than just the results we get them.

HI! I'M PEAK PERFORMANCE OPTIMIZATION!

I’m Stacey Ashworth a DTC/B2C growth marketer with nearly 10 years experience who helps founder-led brands improve paid media, funnels, CRO, email, and growth strategy.

I work with businesses where marketing has outgrown the founder’s available brain space. The offer is real, the customers are there, but growth still depends on the founder making too many decisions while platforms like Meta keep changing the rules.

I don’t do one-size-fits-all funnel templates. I (obsessively) use data to find what’s actually happening, fix what’s leaking, and build clearer paths to more profitable growth.

My mission is simple: helping good businesses survive bad platforms, because founders deserve to stay standing when the algorithms start swinging.

LET'S DO THIS THING

What it all comes down to… is knowing what actually matters.

My full-funnel, data-backed approach to growth means you don’t need more disconnected marketing activity, ten dashboards, and another agency waiting for you to tell them what to do.

Right from the start, my focus is finding the biggest growth lever in your business, so your ads, funnel, offer, emails, and data are not just busy… they’re actually driving profit.

Yeah, it’s not magic.

It’s clear strategy, clean priorities, and someone senior enough to help you decide what matters next. I build the system that helps founder-led brands grow without everything living in the founder’s head.

I do the growth thing so you can do your thing.

When the right foundations are in place, combined with your founder-level insight and my full-funnel approach to diagnosing, testing, and optimizing what actually moves money…

That’s what you call a recipe for calmer, cleaner, more profitable growth.

“Stacey helped build and optimize some of our highest-performing funnels, launches, and email systems. She co-led CRO on our first evergreen top-of-funnel product, which went on to drive 70% of our 2023 revenue.

What stood out most was Stacey’s ability to combine strategy, execution, and optimization. Not only did she improve pieces of the funnel, she helped us build systems that continued driving revenue long after the initial launch.”

– Jessica Jobes, Co-Founder Mint C.R.O. (High Ticket)

"Stacey helped us test a brand-new offer with a clear, strategic process. Her Stage 1 testing helped us validate messaging before spending heavily on ads, which saved us money and gave us a much better read on what our audience cared about.

She didn’t just run ads and disappear. She thought like a true partner across the creative, messaging, sales page, and funnel. We would not have been able to test the offer properly without her."

– Victoria Westcott, Co-Founder The Pumpkin Project Victoria (Local Services)

I could NEVER have done this without you. Never in a million years would I have had the confidence or know how to put an offer like this out there. ❤️

Heidi Weinberg • Founder, Freelance Fashion Designer Coaching Program

250% Increase in Coaching Program Revenue

Helping founders stay standing when the algorithms start swinging because good businesses deserve to survive bad platforms.

My data-driven, hyper agile conversion rate optimization approach to sales funnels has led to some pretty rad success like...

My Mission

💥 Increased monthly net revenue by 30% (while dropping ad spend by 24%) for a paid traffic infoservice webinar funnel.

💥 Generated $770k+ after introducing one new weekly email and text into an ecommerce's lifecycle. 

💥 Product Owner and Co-Lead C.R.O. Specialist for the first evergreen top-of-funnel product for an infoservice company, driving 70% of their annual revenue.

Heidi Weinberg (Courses & Coaching)

You’ve hit a growth ceiling because you don’t have the time or bandwidth to do the marketing work required to scale.  

You know you should be using your data to make better growth decisions, but you don’t have time to dig into the numbers yourself. 

You’ve been running your own marketing for so long that handing it to someone else feels risky. 

You’ve been working in a silo and would love a trusted strategic partner to pressure-test marketing decisions with.

Senior strategy, hands-on execution  
You get senior-level thinking and the actual work handled, without needing to translate strategy into tasks for someone else.

Full-funnel thinking, not channel silos 
I look at how your ads, pages, emails, offer, data, and buyer journey work together, because growth usually breaks between the channels.

Every metric traced to money.  
I follow the data past surface-level dashboards, so we can see what actually drives profit, what quietly eats it, and what needs to change next.

You can feel good about where you're spending your money. I donate a percentage of my revenue to the Canadian Mental Health Association. The CMHA ensures that people experiencing mental illnesses live fulfilling lives in the community.

Supporting Addiction & Recovery

Kirsti Hegg (Ecommerce)

“Stacey has been managing my whole TOF, and working with her has been a huge relief. It’s great to work with a true professional who takes ownership of the marketing!

Stacey has improved our 12-month nCAC from $461 to $350, increased 12-month ROAS from 2.1 to 2.87, and grew our average monthly net revenue after ad spend from $46K to $64K. Most importantly, I no longer have to worry about the marketing the way I used to, which means I can spend more time with my family.”

– Steve Pieper, Founder AMMO (Coaching Program)

Justin Moore (High Ticket)